Virtualisation first for IPTV
Microsoft Mediaroom is to become the first Internet protocol television (IPTV) platform to offer virtualisation support.
It is expected that Mediaroom with virtualisation will deliver up to a sixfold reduction in the number of physical servers required to support a full-featured IPTV service, significantly reducing hardware and management costs and speeding time to market for Mediaroom customers by up to three weeks.
"Mediaroom with virtualisation provides the industry's lowest platform footprint for deploying a full IPTV service," said Andreas Mueller-Schubert, general manager for the TV, Video and Music Business at Microsoft. "Given the pressures of today's economic environment, the reduction in capital expenditure and ongoing efficiencies make Mediaroom with virtualisation an attractive proposition for operators of all sizes as they launch and grow their IPTV businesses."
To power virtualisation in Mediaroom, Microsoft is using Windows Server 2008 Hyper-V, which enables multiple virtual servers to be hosted on the same physical server. This is designed to provide a cost-effective yet full-featured IPTV platform for smaller operators, for operators launching new services as they scale their subscriber base, and for operators who want to extend an existing service into new markets to serve lower-density communities.
"Reservation Telephone Cooperative prides itself on delivering a full range of advanced voice, data and TV services to our highly distributed community of just under 10,000 customers in North Dakota," said Royce Aslakson, CEO of RTC. "By adding virtualisation support, Microsoft Mediaroom is making the promise of converged entertainment services approachable without the cost and compromise inherent in more piecemeal solutions. The opportunity to sprint ahead of traditional TV services is now within our reach."